Sunday, 8 April 2012

More processors make the welfare grade for SSPCA pork

 

More processors make the welfare grade for SSPCA pork

Scotland's unique linkage between pig meat production and animal welfare took another step forward this week with the approval of another two meat processing plants by the Scottish SPCA for their welfare standards.

Charlie Munro, managing director of John M Munro, said: "High welfare standards lead to happy, unstressed animals which in turn produce prime, healthy and tasty meats, giving our clients an unrivalled eating experience.

Andy McGowan, of Quality Meat Scotland, said that with nearly all Scottish pig farms and producers now accredited by the Scottish SPCA consumers could buy with confidence.

Recent research has shown an increase in shoppers reporting welfare as their main ethical driver for choosing a product.

Raymond Wight, general manager at Dunbia, said: "In our discussions with the Scottish SPCA they highlighted that welfare was always a high priority for shoppers. ".

These latest approvals mean that more than 95 per cent of the pork produced in Scotland can carry the branding.

He said: "It's a credit to all Scotland's producers and processors that they have been able to collaborate with the Scottish SPCA and make this scheme the success it is.

Scottish SPCA chief superintendent Mike Flynn pointed out that the charity receives no income, directly or indirectly, from the scheme.

More processors make the welfare grade for SSPCA pork



Trade News selected by Local Linkup on 08/04/2012